What WE did: Social media Campaign

Client: Stonecrest financial

Business Type: Mortgage lending

Challenge: increase awareness among real estate agents

Real estate agents exert tremendous influence on a homebuyer's choice of lender.  Stonecrest wanted to build awareness and good will among real estate agents in California.

Solution: LinkedIn campaign

A LinkedIn "sub page" was created for Stonecrest to serve as a content hub for information targeted to real estate agents.  LinkedIn's targeting features were used to zero in on real estate professionals.  Regular posts were made with relevant content, and those posts which generated the most engagement were promoted to drive maximum "follows".

Results:

A LinkedIn "sub page" was created for Stonecrest to serve as a content hub for information targeted to real estate agents.  LinkedIn's targeting features were used to zero in on real estate professionals.  Regular posts were made with relevant content, and those posts which generated the most engagement were promoted to drive maximum "follows".